Smart all-rounder – FLYER Upstreet wins Design & Innovation Award 2023

FLYER wins the recognized Design & Innovation Award 2023 with the versatile Upstreet e-bike. The bicycle industry award is a stamp of quality and a benchmark for excellent products. FLYER secures the price in the city category with the new Upstreet. Upstreet convinced the expert jury with its elegant design, suitability for daily use, excellent equipment and intelligent technology.

Nimble, smart and ready for any challenge, this is how the new Upstreet from the Swiss e-bike pioneer FLYER presents itself. The Design & Innovation Awards jury was enthusiastic about the new development from Huttwil and impressively confirmed that the Upstreet is the perfect companion in all situations: “The Upstreet 7.10 from the Swiss premium manufacturer FLYER is a sporty, elegant and versatile all-rounder that is unparalleled on the electric bicycle market. In everyday life, it shines with its smooth running, which evokes a high sense of security. At night, the FLYER impresses with the lighting system, which is functionally and elegantly integrated at the front of the design stem and at the back of the mudguard, as well as with the battery outlet on the side. It ingenious FIT system with smart solutions such as digital key, GPS navigation or the connection to tire pressure sensors enables extensive everyday use.»

In addition, the Upstreet convinces the experts with its powerful Panasonic GX motor and the long range, which can be extended from the already generous 750 Wh to 1290 Wh with the help of an optional extra battery. The 95Nm engine “generates tremendous thrust and effortlessly propels the Upstreet 7.10 up every grade, even when towing a trailer fully loaded with 40kg,” according to the jury’s verdict. And “thanks to smart information such as weather warnings, altitude and ascent information as well as GPS navigation on the perfectly legible display, you never feel lost, even in the most remote places”.

“We have equipped the new Upstreet with high quality so that it can be driven perfectly, be it over cobblestones, loaded with shopping bags, with a child seat or with a trailer as a daycare shuttle,” says product manager Philipp Suter at FLYER. “We are very happy that the bike, with its clean design and versatile functionality, received such high praise from the Design & Innovation Awards jury. It is very important for us to develop high-quality and durable e-bikes like the Upstreet and in this way promote environmentally friendly mobility.”

New FIT 2.0 technology – intelligent system integration and adaptation to individual driving needs

The FIT 2.0 system integration enables intuitive operation and smart functions such as individual adjustment of the driving modes or GPS navigation. Another novelty is the «boost function». This allows the engine to briefly switch to turbo mode at any level of support, which is useful, for example, when crossing junctions or climbing steep hills.

Large selection of models FLYER offers Upstreet ii a total of eight model variants and three frame shapes (Comfort, Mixed and Gents). Including a crossover version with tires that are particularly suitable for off-road use and an S-Pedelec with pedal assistance up to 45 km/h. When it comes to the drivetrain, riders have the choice of belt or chain driven hub gears or shift gears with a wide range of gear ratios. Upstreet is available in three attractive frame colours: Frosty Sage, Pulse Red Gloss and Pearl Black Gloss. Recommended price from EUR 5,199.

The Design & Innovation Award is the leading award in the bicycle industry and was founded in 2013. The purpose of the jury is to test the products above all in practice. The know-how from ENDURO Mountainbike, E-MOUNTAINBIKE and GRAN FONDO Cycling Magazine flows into the Design & Innovation Award. Together with insiders from the cycling industry and outsiders, the editors want to offer a meaningful and honest product orientation with clear purchase recommendations and at the same time play an active role as a neutral platform, trendsetter and think tank.…

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