nhow Frankfurt opens the highest bar in Germany with NFT Skybar: day ticket

With the NFT Skybar in the new nhow on the 47th floor of the ONE Tower in Frankfurt, at a height of 185 meters, the highest skybar in Germany has been opened. However, the bar will not hold the title for very long, as the planned Elbtower in Hamburg has announced even higher gastronomy.

In the NFT Skybar, the name says it all, because in the “nhow Frankfurt Top” (NFT) Skybar, guests can mint one of 30 exclusive “Non Fungible Tokens” (NFT) by the Spanish artist David Zuker. With the tokens specially created for SKYBAR, design and lifestyle brand nhow indulges in the colorful digital world of Metaverse for the first time. The project was accompanied by the Berlin-based web3 start-up Enefty, which allows companies to sell NFTs to fans and interested parties simply and easily. “Non Fungible Tokens”, designed by David Zuker and based on ten signature cocktails, are also linked to exciting benefits such as direct access to the bar and from 28 November available.

nhow Frankfurt opens the highest bar in Germany with the NFT Skybar

With the NFT Skybar in the new nhow on the 47th floor of the ONE Tower in Frankfurt, at a height of 185 meters, the highest skybar in Germany has been opened. However, the bar will not hold the title for very long, as the planned Elbtower in Hamburg has announced even higher gastronomy. (Day pass reported)

In the NFT Skybar, the name says it all, because in the “nhow Frankfurt Top” (NFT) Skybar, guests can mint one of 30 exclusive “Non Fungible Tokens” (NFT) by the Spanish artist David Zuker. With the tokens specially created for SKYBAR, design and lifestyle brand nhow indulges in the colorful digital world of Metaverse for the first time. The project was accompanied by the Berlin-based web3 start-up Enefty, which allows companies to sell NFTs to fans and interested parties simply and easily. “Non Fungible Tokens”, designed by David Zuker and based on ten signature cocktails, are also linked to exciting benefits such as direct access to the bar and from 28 November available.

The Nhow Metaverse

In line with the theme “The Art of Money”, which runs like a red thread through the new nhow Frankfurt, the highest floor of the skyscraper “nhow Frankfurt Top” is also named after “Non Fungible Tokens”, which currently and shake up the financial world. NFTs are cryptographically unique and irreplaceable elements of a blockchain, that is, a continuously expandable list of data records divided into individual blocks.

Like the nhow Hotels brand, tokens are creative, unique and non-exchangeable. This concept is taken to new spheres in NFT Skybar, because creativity, individuality and art have always been the DNA of nhow hotels. Unique works of art, delicious cocktails and artistic dishes create experiences that cannot be copied, which are always new, inspiring and unique – framed by a spectacular view of the Frankfurt skyline.

With the opening of one of the first NFT bars, the NH Hotel Group takes its first steps in the metaverse with the nhow Hotels brand. “Each corner of the Metaverse is special, unique and original, which is why the nhow brand fits perfectly into this colorful and artistic parallel world,” says Stefanie Schubert, Director of Marketing & Communication Northern Europe at NH Hotel Group. “At NFT Skybar, guests can not only sip their favorite cocktail, but also purchase their own digital artwork, an exclusive piece of artist David Zuker’s nhow metaverse.”

All 30 NFTs are unique and can be purchased by NFT Skybar visitors via a QR code in the bar menu or on David Zuker’s website starting November 28th. In addition to the auctioned digital artwork by David Zuker, the buyer also enjoys exciting benefits.

The tokens guarantee its owner, for example, direct access to the NFT Skybar without queuing. In addition, NFT gives you a one-time free cocktail at the bar. Further exclusive offers will be added in the future. Skybar’s NFTs are available to everyone. People who do not have a digital wallet, which is required to store NFTs, can create one with a simple email signup.

For the NFT launch, nhow Frankfurt worked with Berlin start-up Enefty, which designs a digital platform where companies can connect with customers on a new, blockchain-based level and create exclusive experiences. Giorgi Jashiashvili, co-founder and CEO, says: “The creative collaboration between nhow Frankfurt and renowned digital artist David Zucker is a great example of the unique opportunities that NFTs open up for guests in the hospitality industry. Enefty is proud to work on this innovative pilot project as a partner of nhow Frankfurt. We are convinced that over the coming months and years, NFTs will become the mainstay of customer engagement and will allow brands like nhow Hotels to further differentiate themselves from the crowd.”

NFTs by David Zuker

Together with nhow Frankfurt, artist and illustrator David Zuker created ten motifs with three variations each as NFTs; based on the bar’s ten signature cocktails. In his work, he not only refers to elements of pop culture and contemporary history, such as the classic film “The Shining” with Jack Nicholson, Andy Warhol’s Campbell’s Soup or Leonardo da Vinci’s masterpiece “Mona Lisa”, but also refers directly to the Metaverse.

Zuker is an interdisciplinary artist who works together with pop art with digital and experimental art. In addition to the NFTs, he is also responsible for the hotel room and restaurant murals at the NFT Skybar. nhow Frankfurt is not the first hotel from the design and lifestyle brand that Zuker has worked with; the spanish artist has already designed the murals for nhow amsterdam RAI. “This collection of artwork converted to NFT depicts scenes in an imaginary, idealized metaverse that is filled with nuance and color,” writes Zuker. “We don’t know what the Metaverse of the future will be like, but we know that it should be the legacy of humanity, just as the Internet is. The humanization of the Metaverse is what I am asking for with this artistic proposal.” The distribution of the exclusive NFTs is a pilot project by nhow Frankfurt and, if successful, will be extended to other members of the design and lifestyle brand nhow.

From 18 November, NFT Skybar will be open to both hotel guests and the public, until further notice, Tuesday to Saturday from 18:00 to 01:00.
NFT’s drop date is Cyber ​​Monday, November 28th.


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