NFT ETF: NFT Trend Hits Stock Market: First NFT ETF Begins Trading – With a Catch | news

• Disney, adidas & Co. enters the NFT industry
• NFT ETF launched on NYSE
Enormous potential possible

NFT trading is gaining momentum

NFTs are currently in vogue. The digital collectibles are publicly available, but those interested can acquire ownership of the non-fungible tokens, which in turn are stored on the blockchain. While digital goods were still largely unknown at the beginning of the year, more and more companies are also offering exclusive content such as NFT – making the trend socially acceptable. For example, the American media group Disney launched its own NFT collection of digital collectible figures for the two-year anniversary of its own streaming service Disney +. Most recently, adidas has also entered the NFT market.

First, the NFT-ETF finds its way to the stock market

With the first NFT-ETF, fans of the technology around the digital collectibles should now also be able to invest in the trend without even buying the rights to them. The exchange traded fund was launched by ETF manager Defiance, which is already following trends such as 5G technology, SPACs, hydrogen and psychedelic funds with its financial products. Under the ticker NFTZ, investors should now also be able to take advantage of the NFT trend. However, the fund is not itself invested in NFTs, but buys, among other things, shares in listed companies that are involved in the NFT market. “NFTZ is targeted at companies involved in NFTs, blockchain and cryptocurrency ecosystems and communities,” Defiance writes on its website. “Together, they form the aspects of an NFT marketplace that will take the world by storm.”

In addition to technology companies such as Cloudflare, the NFT ETF also includes securities from the crypto-trading platform Coinbase, but also from companies that have already offered NFTs for sale, including Playboy, Funko and DraftKings. The ETF has been listed on the NYSE since December 2.

Alternative to traditional assets

With its ETF on NFT companies, Defiance sees itself as up to date, especially because a strong generational change can be observed in stock exchange trading, as Sylvia Jablonski, Investment Manager and Co-Founder, explains in an interview with Yahoo Finance. “The next generation of merchants is not like the traditional money managers. These people are interested in things that allow them to connect and create and be a part of something.” This means that the focus for younger investors is no longer just on traditional assets. “The NFT world has created this sense of ownership of digital assets, which has fundamentally changed the culture and market for things other than stocks and currencies,” Jablonski said.

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Similar potential as Bitcoin & Co.?

An entry into the ETF could be worthwhile as the market has enormous potential, as Jablonski explains. “I think investing in NFTs will be as big as investing in cryptocurrencies.” According to the Defiance co-founder, a look at similar financial products as the Metaverse ETF from Roundhill Investments also speaks for itself. The fund aims to provide investors with financial exposure to Metaverse, which is seen as the successor to the current internet landscape and aims to connect the virtual and the real world. Included are companies in computing, virtual platforms, interoperability, payments, digital assets and hardware. The largest positions in the META ETF include NVIDIA, Roblox, Microsoft and Facebook parent Meta. “If you take the Metaverse ETF as a benchmark, people have invested in it, even though Metaverse does not exist yet,” Jablonski continues. “I would say it is very realistic to expect a similar prosperity path for NFTZ that META has seen.”

According to data from the decentralized application platform DappRadar, referenced by Yahoo Finance, the NFT market could peak at $ 20 billion by the end of the year. By comparison, the entire crypto market is currently worth $ 2.25 trillion, according to CoinMarketCap (as of December 12, 2021). It is still unknown whether the trend will develop as strongly as the hype around Bitcoin & Co.


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