The competition “Design competition – new material” 2021 promotes young artists

The design company KHALIL has launched the 1st international competition “Design Competition – New Material”. We were looking for young, visionary art students at international universities and their most innovative material concepts for car interiors. The challenge placed complex tasks on the design. It must fulfill functional and emotional aspects at the same time, surprise, inspire and stand out through its added value.

From a dozen nominated students, the jury selected four winners from a wide range of study levels and disciplines, such as architecture, textile design, fashion, art, transportation design and young professionals:

Best of all categories: Antonia Garbe, Pforzheim University

design competition

Best industrial material: Melissa Acker, trained industrial designer, ABK Stuttgart

design competition

Best material concept: Emilie Burfeind, University of Design, Offenbach / Main

Pforzheim University won in the category “Most Innovative University”.

“We are delighted with the lively participation and congratulate the excellent students from the bottom of our hearts!”, Congratulated CEO Claudia Khalil. Unusual solutions and approaches that can be the key to success for the trend materials of the future come from art colleges and academies in particular. The work convinced with innovative strength, individuality and creativity. In terms of content, the challenge also focused on any kind of new material surfaces or materials that needed to be completely reinterpreted. The most important megatrends of the future in design were taken into account: sustainability, biomimicry – solutions from nature and smart material design – materials with completely new functions.

“Our design competition is a unique opportunity for young artists and represents a milestone in the careers of young students!”, Said Claudia Khalil. In addition to high-quality non-cash prizes, KHALIL DESIGN also offers winners the great opportunity to present their works to some of the most well-known and largest brands in the automotive industry in a newly created “Material Hall” in the heart of the company in Herrenberg. The award ceremony is also expected to take place in Herrenberg in May 2022, a highlight of “Design Week”, which is planned for the first time for the network of partner companies, architects and designers.

The jury

It consists of the leading representatives of advanced providers and brands:

  • Ute Wellerhaus (BMW GROUP)
  • Carolin Schuett (MAN TRUCK & BUS)
  • Ronald Ihrig (DIT DESIGN)
  • Frank Venter (HYMER)
  • Roman Klis (ROMAN KLIS GMBH)
  • Claudia Khalil (KHALIL DESIGN)

“Design Competition – New Material” – The competition

The international “Design Competition – New Material” is awarded by KHALIL DESIGN for the first time in 2021. It is aimed at young artists from colleges, universities and academies worldwide. A subject jury selects four winners in different categories from among the nominated students. A university is honored as the “most innovative university”. The design competition serves to promote young talent and, as a trend setter, will build bridges to advanced suppliers and brands with visionary material concepts.

In terms of content, the challenge focuses on any kind of new material surfaces or materials that have been completely reinterpreted. The submitted works take into account the most important design megatrends of the future: sustainability, biomimicry – solutions from nature – and smart material design, materials with completely new functions.


Innovative materials and future trends – that’s what KHALIL DESIGN stands for. For 35 years, the company from Herrenberg has been a partner in the premium car industry and an expert in new material concepts in car interiors – both for products and concept solutions in other sectors such as aviation, buses and trains, furniture, fashion and lifestyle. At the top are founder Claudia Khalil and her daughter Lavinia Khalil as shareholders.

Due to innovative material developments, KHALIL is one of the leading trend creators. KHALIL not only creates sustainable concepts, but also offers future-oriented user solutions and develops design strategies for products from well-known manufacturers, including Daimler, Pilatus, Bentley, Jaguar Land-Rover (JLR) and Hyundai. KHALIL delivers trends, innovations and design solutions for materials to highlight the uniqueness of the product and its potential.

As a translator of the spirit of the times, KHALIL is responsible for the future of materiality and interior design to showcase new concepts: Design serves as a logical consequence of scientific ways of thinking. Through an international network, the company is in contact with trend scouts, universities, research institutes, young professionals and start-ups to present them with the latest trends and the latest technology.


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